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Wednesday, May 9, 2012
Investopedia: Wendy's In For A Long Hard Road
It's hard enough to make hay competing against well-run businesses like McDonald's (NYSE:MCD),
and it's not made any easier by the intense price and brand competition
that goes with the restaurant industry. What makes matters even worse
for Wendy's (Nasdaq:WEN)
is that the company is trying to establish itself as a "premium quick
service restaurant (QSR)" in a market that just doesn't seem to want to
pay premium prices for hamburgers and quirky sides like baked potatoes.
Continue reading here:
http://stocks.investopedia.
Continue reading here:
http://stocks.investopedia.
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