It's just one of the realities of investment writing that nobody's ever
going to thank you for writing anything negative about well-loved stocks
like
Coca-Cola (NYSE:
KO),
Nike (NYSE:
NKE) and
PepsiCo (NYSE:
PEP). But as these stocks have shown over the past year, valuation
always
matters; all three remain high-quality companies with incredible
brands, but all were expensive a year ago and they have underperformed
in the market. Although I see nothing fundamentally disturbing about
Coca-Cola from a long-term perspective, I wouldn't be in a rush to pay
the going rate for its shares.
Please read more here:
http://www.investopedia.com/stock-analysis/2012/Coca-Cola-Not-So-Bubbly-But-Does-It-Matter-KO-PEP-MNST-NSRGY1016.aspx
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