Give credit to Best Buy (NYSE:BBY)
– the company is not going down without a fight. While there are still
ample concerns about whether there's life in big-box electronics and
appliance retailing, Best Buy is trying to find ways to rejuvenate the
stores. Even in the absence of a buyout led by founder Richard Schulze, the stock has rallied back to a 52-week high on optimism about these moves.
The latest move is an interesting one for the company – the launch of a “store within a store” concept with Samsung,
the other 800-lb gorilla of the smartphone and tablet market. Although
these mini-stores are unlikely to significantly improve overall sales
for Best Buy, they could be good for margins and could point to a new
direction in big-box retailing.
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