Whether it's due to the rise of social media and the phenomenon of the
immediate sharing of views and opinions or just an intensification of
the "culture wars" that seem to occur everywhere throughout history,
where we eat and shop now has more political and social overtones than
ever before. In particular, companies are finding that they must be very
careful in how they attempt to position themselves towards Lesbian,
Gay, Bisexual and Transgendered (LGBT) customers.
Please continue here:
http://www.investopedia.com/financial-edge/0812/The-Risky-Business-Of-Courting-LGBT-Customers.aspx#axzz25zQqlxm9
No comments:
Post a Comment