Investopedia: Can Hanesbrands Leverage Successful Brands Into Better Financials?

There's not much debate about the quality of the brands that Hanesbrands (NYSE:HBI) owns. Names like Hanes, Champion and Playtex resonate with consumers, and when it comes to innerwear, a large percentage of shoppers stick with a single brand for decades at a time. This company has not always managed to convert that brand value into shareholder value, though the stock has rebounded sharply from the lows of 2009. Now the question is whether management can not only maintain the value of these brands, but also wring more expenses out of the operations and deleverage the business.

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