Investopedia: IBM Shows Its Demand For Analytics

Software and services giant International Business Machine (NYSE:IBM) has been saying for some time now, that it believed there was both opportunity and necessity in adding more analytics capabilities to its software offerings. The company has decided to put more of its money where its mouth is, agreeing to acquire small retail analytics software provider DemandTec (Nasdaq:DMAN), in a $440 million net cash deal.


The Terms of the Deal 
Assuming no regulatory, legal or shareholder hang-ups, IBM will be acquiring DemandTec for $440 million in net cash. That works out to $13.20 per share, or a 57% premium to DemandTec's price, prior to the deal announcement.


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