Investopedia: Brown-Forman Another Example Of Overpaying For Safety
As has been the case with other names in the spirits business like Diageo (NYSE:DEO) and Beam (NYSE:BEAM), investors seem comfortable overpaying to own the stock of Brown-Forman (NYSE:BF.B).
Certainly there is a growth angle to this story, as the company looks
to extend its world-leading share in bourbon to new markets like China.
That said, even high single-digit free cash flow growth isn't enough to push the fair value estimate to an attractive level.